WHERE ONCE THEY STOOD WE STAND

THE CALL OF DUTY

During the more than 35 years I spent in the Canadian Forces, proudly wearing our nation’s uniform, I had the privilege to command Canada’s finest sons and daughters all over the world - in Canada, Europe, Southwest Asia and across the U.S. As a lifelong soldier, it should come as no surprise that I fully support the efforts of The Rooms to commemorate the 100th anniversary of Beaumont-Hamel and the First World War.

I support this initiative not just as a soldier; I support these efforts to commemorate, to remember, to educate, to appreciate our forefathers’ service and sacrifices, because I am a very proud son of Newfoundland and Labrador and my support comes from my heart.

Where once our forefathers stood we do indeed now stand. It is our duty to honour them and to ensure that this important moment in history is not lost to future generations. We are calling upon you to help us in that endeavour.

General R. J. Hillier (Retired)
Campaign Co-Chair

IT IS OUR DUTY TO ENSURE
THAT THIS HISTORY IS NOT LOST.

A 2-93, Ceremony for unveiling the National War Memorial, 1 July 1924 / Elsie Holloway, Holloway Studio (St. John's, N.L.)

Photo of Tom Foran

A RARE OPPORTUNITY

As the central hub of the cultural community of Newfoundland and Labrador, The Rooms has been charged with preserving, presenting and enhancing our historic artifacts and heritage. Over the past ten years, through substantial support of private donors, The Rooms has been able to develop exhibits that are judged among the finest in the country.

As we approach the 100th anniversary of Beaumont Hamel, The Rooms will pay homage to our brave forefathers through a permanent exhibit, developed with the Where Once We Stood We Stand Capital Campaign. This exhibit will tell our story from the First World War to Confederation. We will educate our children with stories from this era, highlighting a multi-year outreach program. Individuals will be able to walk the path of our ancestors through a new parkscape erected on the footprint of the historic Fort Townshend.

As generations before us have told the stories and sacrifices of the First World War, it is my honour to be Co-Chair of this campaign which will continue the legacy. The historic events leading up to the battle of the Somme and the incredibly brave efforts of the Royal Newfoundland Regiment on July 1, 1916, have infused pride as we remember our history. It creates the confidence with which we approach the future, knowing that the character of Newfoundland and Labrador has been tested and never found wanting.

Enlist you Newfoundlanders and come follow me - it is your time to answer the call.

Tom Foran Signature

Tom Foran
Chair, The Rooms Board of Directors
Campaign Co-Chair

THERE IS NO BETTER TIME THAN NOW
TO HONOUR OUR HISTORY

A 49-2, Royal Newfoundland Regiment soldiers eating at camp [postcard: 1914-1919], Parks Canada collection of Bartlett records

Call for Recruits poster - MG 632.1

IT'S OUR TURN NOW

From the establishment of Fort Townshend by the British in the late 1770s to Newfoundland’s decision to join Canada in 1949, our military history - and particularly the social, political and economic impact of Beaumont-Hamel and the First World War - has had a profound impact on our lives, and on who we are as a people. Newfoundlanders and Labradorians still possess thousands of stories about the First World War that will soon pass from living memory into ancient history unless they are captured now. On the eve of the 100th anniversary of the battle of Beaumont-Hamel, the responsibility of honouring the sacrifices made by our ancestors here at home and overseas has been given to us.

The Rooms, sitting as it does above the former Fort Townshend where Newfoundland raised its first regiment in 1795, will ensure that the stories of our military sacrifices are fortified and augmented for future generations through the following projects:

NA 3106 Opening of the Newfoundland Memorial Park, Beaumont- Hamel, France, 7 June 1925

THE TIME IS NOW

Dear Friends:

Not since the National War Memorial was built in St. John’s and the caribou monuments were placed in France and Belgium in the 1920s has there been an effort of this magnitude to honour and keep alive the memory of our fallen ancestors and the story of our remarkable history.

On the eve of the 100th anniversary of the most formative event in the history of Newfoundland and Labrador, we would be honoured if you would join with us to capture the remarkable story of the First World War and its profound impact on our history and culture.

We can think of no greater way to commemorate our ancestors who sacrificed so much than to ensure that nothing be forgotten.

We have enlisted the help of many prominent Newfoundlanders and Labradorians to serve on our campaign cabinet and hope you will aid us in our efforts.

Dean Brinton, CEO
The Rooms Corporation of Newfoundland and Labrador

Tom Foran, Chair
The Rooms Corporation of Newfoundland and Labrador
Board of Directors

COMMITTEE

Campaign Co-Chairs
General Rick Hillier and Tom Foran

Campaign Cabinet
David Blackwood
Lisa Browne Vice-Chair, The Rooms Board of Directors
Brian Dalton
Alan Doyle
Allan Hawco
Brendan Paddick
John Steele

Enlist Now poster, courtesy of the Virtual Reference Library, Toronto Public Library.